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Contribution Details
Type | Dissertation |
Scope | Discipline-based scholarship |
Title | Digitally enabled pricing and promotion strategies |
Organization Unit | |
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Institution | University of Zurich |
Faculty | Faculty of Business, Economics and Informatics |
Number of Pages | 189 |
Date | 2021 |
Other Identification Number | merlin-id:23751 |
PDF File | Download from ZORA |
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