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Contribution Details
| Type | Conference or Workshop Paper |
| Scope | Discipline-based scholarship |
| Published in Proceedings | Yes |
| Title | Understanding Moderators of Peer Influence for Engineering Viral Marketing Seeding Simulations and Strategies, International Conference on Information Systems |
| Organization Unit | |
| Authors |
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| Presentation Type | paper |
| Item Subtype | Original Work |
| Refereed | Yes |
| Status | Published in final form |
| Language |
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| Event Title | International Conference on Information Systems 2016 |
| Event Type | conference |
| Event Location | Dublin, Ireland |
| Event Start Date | December 11 - 2016 |
| Event End Date | December 14 - 2016 |
| Place of Publication | Dublin, Ireland |
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