Not logged in.
Quick Search - Contribution
Contribution Details
| Type | Journal Article |
| Scope | Discipline-based scholarship |
| Title | Strategisches Marketing von Dienstleistungen |
| Organization Unit | |
| Authors |
|
| Item Subtype | Original Work |
| Refereed | Yes |
| Status | Published in final form |
| Language |
|
| Journal Title | Marketing: Zeitschrift für Forschung und Praxis |
| Geographical Reach | national |
| Volume | 10 |
| Number | 4 |
| Page Range | 277 - 284 |
| Date | 1988 |
| Export |
BibTeX
EP3 XML (ZORA)
|