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Contribution Details

Type Journal Article
Scope Discipline-based scholarship
Title De-facto standardization through alliances: lessons from Bluetooth
Organization Unit
Authors
  • Thomas Keil
Item Subtype Original Work
Refereed Yes
Status Published in final form
Language
  • English
Journal Title Telecommunications Policy
Publisher Elsevier
Geographical Reach international
ISSN 0308-5961
Volume 26
Number 3-4
Page Range 205 - 213
Date 2002
Abstract Text This paper discusses standardization of information and communications technologies. Standardization has become a domain of firm strategizing with information and communication technology standards being increasingly created through semi-open alliances. The paper analyzes the strategic logic of such standardization alliances based on an in-depth case study of the Bluetooth initiative. Similar to other successful standards described in the standardization literature, Bluetooth has been rapidly adopted by a large number of companies. The author argues that at least part of the success is due to the structure and design of the standardization alliance that promoted Bluetooth.
Digital Object Identifier 10.1016/S0308-5961(02)00010-1
Other Identification Number merlin-id:8147
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