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| Type | Bachelor's Thesis |
| Scope | Discipline-based scholarship |
| Title | Analysis of the portrayal of AI in children’s media and comparison with current AI applications |
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| Institution | University of Zurich |
| Faculty | Faculty of Business, Economics and Informatics |
| Date | 2023 |
| Abstract Text | Since artificial intelligence (AI) has already penetrated large parts of our daily lives and is likely to become even more prominent in the future, it is not surprising that AIs are also increasingly used in movies, books, series, video games, and so on. This work focuses specifically on media for children because, on the one hand, they can be influenced by the media, and on the other hand, there is little known about the depiction of AIs in this media. Still, at the same time, there is a chance to give children a differentiated and critical image of AIs at an early age. For this purpose, a total of 13 media were analyzed using a framework created and mappings were assembled that also included currently used AIs from the industry in order to compare them with each other. Through this analysis, the following categories of AI characters in children's media could be identified: "Side-Kick", "Big Bad Evil", "Virtual Assistant" and "Alternative Human". |
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