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Contribution Details
| Type | Journal Article |
| Scope | Discipline-based scholarship |
| Title | Discrete dynamic pricing and application of network revenue management for FlixBus |
| Organization Unit | |
| Authors |
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| Item Subtype | Original Work |
| Refereed | Yes |
| Status | Published in final form |
| Language |
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| Journal Title | Journal of Revenue and Pricing Management |
| Publisher | Palgrave Macmillan |
| Geographical Reach | international |
| ISSN | 1476-6930 |
| Volume | 22 |
| Number | 1 |
| Page Range | 16 - 33 |
| Date | 2023 |
| Abstract Text | We consider a real discrete pricing problem in network revenue management for FlixBus. We improve the company's current pricing policy by an intermediate optimization step using booking limits from standard deterministic linear programs. We pay special attention to computational efficiency. FlixBus' strategic decision to allow for low-cost refunds might encourage large group bookings early in the booking process. In this context, we discuss counter-intuitive findings comparing booking limits with static bid price policies. We investigate the theoretical question whether the standard deterministic linear program for network revenue management does provide an upper bound on the optimal expected revenue if customer's willingness to pay varies over time. |
| Free access at | DOI |
| Digital Object Identifier | 10.1057/s41272-021-00365-4 |
| Other Identification Number | merlin-id:21842 |
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