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Type | Journal Article |
Scope | Discipline-based scholarship |
Title | Strategic initiative portfolios: How to manage strategic challenges better than one at a time |
Organization Unit | |
Authors |
|
Item Subtype | Original Work |
Refereed | Yes |
Status | Published in final form |
Language |
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Journal Title | Business Horizons |
Publisher | Elsevier |
Geographical Reach | international |
ISSN | 0007-6813 |
Volume | 62 |
Number | 4 |
Page Range | 529 - 537 |
Date | 2019 |
Abstract Text | In many firms, strategic initiatives lead to frustration rather than performance improvements and strategic renewal. One frequently overlooked key to driving value through strategic initiatives lies in shifting the focus from launching disconnected individual strategic initiatives to managing an integrated portfolio of initiatives. This article identifies five key management practices that allow firms to address obstacles to effective initiative management and to enhance value creation through the deliberate management of initiative portfolios. |
Digital Object Identifier | 10.1016/j.bushor.2019.03.007 |
Other Identification Number | merlin-id:17346 |
PDF File | Download from ZORA |
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