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Contribution Details

Type Conference Presentation
Scope Contributions to practice
Title The Dynamic Effects of Relational and Transactional Marketing Efforts on Salesperson Performance
Organization Unit
Authors
  • Margot Löwenberg
  • Markus Meierer
  • René Algesheimer
Presentation Type paper
Item Subtype Original Work
Refereed Yes
Status Published in final form
Language
  • English
Event Title EMAC 2016
Event Type conference
Event Location Oslo
Event Start Date May 24 - 2016
Event End Date May 27 - 2016
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