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Contribution Details
| Type | Master's Thesis |
| Scope | Contributions to practice |
| Title | Accelerating women in leadership: The development of recommendations for a large swiss company |
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| Institution | University of Zurich |
| Faculty | Faculty of Economics, Business Administration and Information Technology |
| Date | 2014 |
| Abstract Text | This thesis develops recommendations for a large Swiss company (LSC) to improve gender equity. In order to achieve this goal I took social role and role congruency theory as starting point and reviewed the literature concerning the double bind. In this review I identified tokenism, closed networks, stereotype threat and glass cliff positions as the major elements of impediments, which reinforce current societal structure and hence strengthen implicit stereotypes. Further, I examined how these consequences of the double bind influence decision making. I showed that these consequences elicit cognitive biases, which skew promotion decisions in favour of men. Subsequently I analysed the LSC and its employees using a grounded theory approach. The results reveal inconsistent perception of the promotion process by the employees of the LSC and show some impediments for gender equity on a cultural level. In addition first attempts to introduce gender equity are suggested. The recommendations I develop address foremost critical points concerning corporate culture. Further I exemplify an alternative promotion process which should increase gender equality. Thus the recommendations I develop address foremost these critical points. Further I exemplify an alternative promotion process which should increase gender equality. |
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