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Contribution Details

Type Journal Article
Scope Discipline-based scholarship
Title TV-Konsum von Kids: Werbung nervt, aber wirkt
Organization Unit
Authors
  • A Pfister
  • C Rüdt
Item Subtype Original Work
Refereed No
Status Published in final form
Language
  • German
Journal Title Marketing & Kommunikation
Publisher Rheintaler Druckerei und Verlag AG
Geographical Reach international
ISSN 1023-8913
Number 1
Page Range 39
Date 2007
Free access at Related URL
Related URLs
Other Identification Number merlin-id:1204
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