@phdthesis{publication-22954, author={Winkler, Dorothee}, editor={Scherer, Andreas and Menges, Jochen}, faculty={Faculty of Business, Economics and Informatics}, institution={University of Zurich}, pages=229, title={Nonmarket Strategies in an Ideologically Polarized World: Essays on Corporate Legitimacy vis-à-vis Media, Politics, and Society}, year=2022, }