@article{publication-22015, author={Dietl, Helmut and Lang, Markus and Lin, Panlang}, doi={10.1515/bejte-2021-0068}, issn={1935-1704}, journal={The B.E. Journal of Theoretical Economics}, number=1, pages={291-326}, publisher={De Gruyter}, title={The Effects of Introducing Advertising in Pay TV: A Model of Asymmetric Competition between Pay TV and Free TV}, volume=23, year=2023, }