@article{publication-19828,
	author={Akca, Selin and Rao, Anita},
	doi={10.1287/mksc.2020.1236},
	issn={0732-2399},
	journal={Marketing Science},
	number=5,
	pages={893-922},
	publisher={Institute for Operations Research and the Management Science},
	title={Value of Aggregators},
	volume=39,
	year=2020,
}