@mastersthesis{publication-14282,
	author={Parra Moyano, Jose},
	editor={Meierer, Markus and Algesheimer, René},
	faculty={Faculty of Economics, Business Administration and Information Technology},
	institution={University of Zurich},
	pages=52,
	title={Customer Base Valuation in Contractual Business Settings},
	year=2016,
}