@article{publication-14211, author={Natter, Martin and Feurstein, Markus}, doi={10.1080/713770600}, issn={0959-3969}, journal={The International Review of Retail, Distribution and Consumer Research}, number=3, pages={1-8}, publisher={Taylor & Francis}, title={Correcting for CBC model bias: a hybrid scanner data - conjoint model}, volume=1, year=2001, }