@article{publication-14192,
	author={Nies, Salome and Natter, Martin},
	doi={10.1016/j.ijresmar.2010.05.001},
	issn={0167-8116},
	journal={International Journal of Research in Marketing},
	number=3,
	pages={281-291},
	publisher={Elsevier},
	title={Are private label users attractive targets for retailer coupons?},
	volume=27,
	year=2010,
}