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Contribution Details

Type Journal Article
Scope Discipline-based scholarship
Title Evaluation of Best Price Clauses in Online Hotel Bookings
Organization Unit
Authors
  • Matthias Hunold
  • Reinhold Kesler
  • Ulrich Laitenberger
  • Frank Schlütter
Item Subtype Original Work
Refereed Yes
Status Published in final form
Language
  • English
Journal Title International Journal of Industrial Organization
Publisher Elsevier
Geographical Reach international
ISSN 0167-7187
Volume 61
Number November
Page Range 542 - 571
Date 2018
Abstract Text We analyze the best price clauses (BPCs) of online travel agents (OTAs) using meta-search price data of nearly 30,000 hotels in different countries. We find that BPCs influence the pricing and availability of hotel rooms across online sales channels. In particular, hotels publish their offers more often at Booking.com when the OTA does not use the narrow BPC, and also tend to promote the direct online channel more actively. Moreover, the abolition of Booking.com’s narrow BPC is associated with the direct channel of chain hotels having the strictly lowest price more often.
Digital Object Identifier 10.1016/j.ijindorg.2018.03.008
Other Identification Number merlin-id:18310
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