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Contribution Details

Type Working Paper
Scope Discipline-based scholarship
Title Is social responsibility a normal good?
Organization Unit
Authors
  • Björn Bartling
  • Vanessa Valero
  • Roberto A. Weber
Language
  • English
Institution University of Zurich
Series Name Working paper series / Department of Economics
Number 299
ISSN 1664-7041
Number of Pages 58
Date 2018
Abstract Text We investigate whether growth in consumer income causes an increased willingness to pay to mitigate negative externalities from consumption. Correlational field evidence suggests a positive relationship between income and social responsibility. To investigate a causal link, we conduct a laboratory market experiment in which firms and consumers can exchange products that differ in the degree to which they mitigate negative external impacts at the expense of higher production costs. Our treatments exogenously vary consumers’ incomes. Our experimental results reveal that growth in consumer income causes an increase in the share of socially responsible consumption in the laboratory. Such a causal relationship is significant from a policy perspective, as it implies that some negative external impacts of consumption activity can be mitigated as societies experience economic growth.
Official URL http://www.econ.uzh.ch/static/wp/econwp299.pdf
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Keywords Social responsibility, income growth, normal goods, laboratory experiment, market game, Einkommen, Verbraucher, Externer Effekt, Soziale Verantwortung, Experiment
Additional Information Auch erschienen als CESifo Working Paper No. 7263