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Contribution Details

Type Conference or Workshop Paper
Scope Discipline-based scholarship
Published in Proceedings Yes
Title Exploring Blockchain Value Creation: The Case of the Car Ecosystem
Organization Unit
Authors
  • Ingrid Bauer
  • Liudmila Zavolokina
  • Fabian Leisibach
  • Gerhard Schwabe
Presentation Type paper
Item Subtype Original Work
Refereed Yes
Status Published in final form
Language
  • English
Event Title 52nd Hawaii International Conference on System Sciences (HICSS)
Event Type conference
Event Location Hawaii
Event Start Date January 7 - 2019
Event End Date January 11 - 2019
Place of Publication Hawaii
Publisher HICSS
Abstract Text Blockchain is expected to create a variety of new opportunities for businesses. Yet, little is known about how companies can exploit business value from the technology. However, without a clear understanding of how, and corresponding adaption of business practices, the realization of value is doomed to failure. Hence, we contribute to this gap by analyzing and explicating the specificities of value creation from blockchain in the ecosystem of a car. In the course of an exploratory case analysis we conducted interviews and workshops with industry and blockchain experts from five diverse stakeholder groups. In brief, we provide early evidence that (1) blockchain enables value creation through: Distributed Product Innovation, Controlled Customer Intimacy and Shared Operational Efficiency. Further, (2) we derive guidelines and discuss learnings for other businesses aiming to leverage value from blockchain technology.
Other Identification Number merlin-id:16962
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